Announcement
04/03/2019

67648 rps 20logo 20square 20small
  • 67648 rps 20logo 20square 20small
  • 67649 rps logo oblong
Loading twitter feed

About

Founded in 1999, rock paper scissors, inc. is a strategic communications agency comprised of a diverse team of sixteen communicators, creatives, and business minds. We believe cultural differences are a source of inspiration, and what better way to convey that than music and storytelling? We provide services from album and ...

+ Show More

Contact

Marketing Director
Eleanor Rust
Publicist
Christian Harp

Regatta Virtual Reality Firm Awards National PR Account to rock paper scissors

Agency to Help RegattaVR Promote Ability to Train “Soft Skills” Such as Empathy and Harassment Prevention Using the Latest Virtual Reality Technology

RegattaVR, a rapidly growing talent development company focused on creating elearning experiences using advanced virtual reality (VR) and augmented reality (AR) technologies, has awarded its national public relations account to rock paper scissors strategic communications agency.

Virtual and augmented reality is a rapidly expanding market. Shipment of standalone VR headsets grew 417 percent during the last quarter of 2018, and the VR/AR market overall is expected to top $20 billion globally this year. Rock paper scissors will develop and implement both traditional and social media campaigns to position RegattaVR as an innovator and market leader in enterprise talent development, e-learning, and other VR/AR training applications.

“Rock paper scissors displayed a strong understanding of our technology and our business strategy,” said RegattaVR Founder and President William V. West.  “They bring both nuanced insights and creative energy to our marketing communications efforts, and we’re excited to partner with them as we position ourselves for domestic and international growth.”

“The immersive experience inside a VR headset is truly amazing, and bringing that immersive experience to talent development is an exciting opportunity for our firm.  As VR content libraries like RegattaVR’s reach critical mass, people will be able to learn a wide range of skills and train on workplace skills such as empathy, diversity, and inclusion,” said Jade Prieboy, new business manager at the agency.

“Rock paper scissors continues to expand our client roster in 2019, adding RegattaVR to our list of technology clients that already includes several in advanced and artificial intelligence serving the art, music, and business-to-business sectors,” added agency founder and president Dmitri Vietze.  “I’m also proud of how we serve clients headquartered as close as our home town, and as far away as across the US and into Europe and Asia.”

About REGATTA VR

RegattaVR is the premier provider of advanced virtual reality (VR) and augmented reality (AR) development services. We apply proven instructional design (ID), user experience (UX), and data management frameworks to produce highly effective solutions. We also have mastered the full learning ecosystem to produce masterfully blended solutions that are fully integrated into our clients’ LMS/LRS environments.

About rock paper scissors inc.

Founded in 1999, rock paper scissors, inc. (rps) is a strategic communications agency comprised of a diverse team of sixteen communicators, creatives, and business minds.  We have represented over 1,000 projects from six continents, providing services from publicity, social media, strategic communications, written and video content creation, and crisis management.  Our growing roster includes international and domestic clients in music technology, artificial intelligence, augmented reality, sports tech, and more. That growth has also allowed rps to expand services into event planning, custom content creation, and founding its own music technology conference. We’re dedicated to deep storytelling by uncovering the most compelling aspects of clients’ work and connecting them to current trends. We consistently place feature stories in the New York Times, Wired, TechCrunch, Forbes, Fast Company, Inc., Billboard, Rolling Stone, and on NPR, as well as develop social media campaigns across a range of digital platforms.